Our Mission

As a subsidiary of The Guardian Life Insurance Company of America, Berkshire Life embraces the values and objectives of its parent company. From purpose and mission to strategy, tactics and daily operational activities, its goals are aligned with those of Guardian, as stated below:

Guardian's Mission

Our purpose is to enrich the lives of people we touch.

By providing highest performing financial products and services that reduce risk and increase assets, we help individuals and employers fulfill their responsibilities and build better tomorrows.

Our culture is based on an unwavering belief in integrity and fair dealings, treating our clients and each other with dignity and respect. We meet the needs of the markets we serve; we strive for excellence; we take prudent risks and work together to assure our success and profitability in the future.

We work hard to continuously enhance our reputation for accessibility, professionalism, performance, and the depth and quality of our long-term consultative relationships with clients. We endeavor to be valued as an industry leader in client satisfaction, sales growth, product performance, financial strength and profitability.